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[转帖][原创]旅游市场调查,给做旅游的提供参考.

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发表于 2006-4-26 00:13:00 | 只看该作者 回帖奖励 |正序浏览 |阅读模式
<p align="center" style="MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 24pt; LINE-HEIGHT: 150%; TEXT-ALIGN: center;"><font face="宋体"><b><span style="FONT-SIZE: 15pt; mso-bidi-font-size: 11.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">旅游市场调查</span></b><b><span lang="EN-US" style="FONT-SIZE: 15pt; FONT-FAMILY: ' '; mso-bidi-font-size: 11.0pt;"><p></p></span></b></font></p><p style="MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 28.1pt; LINE-HEIGHT: 150%; mso-char-indent-count: 2.0; mso-char-indent-size: 14.05pt;"><b><span style="FONT-SIZE: 14pt; mso-bidi-font-size: 12.0pt;"><font face="宋体">一、境外旅游客源市场分析<span lang="EN-US"><p></p></span></font></span></b></p><p style="MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 24.1pt; LINE-HEIGHT: 150%; mso-char-indent-count: 2.0; mso-char-indent-size: 12.05pt;"><font size="3"><b><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">1</span></b><b><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">、旅游收入数据</font></span></b></font><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;"><br/></span><font size="3"><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">  </font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">——2005</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">年,我国入境旅游人数</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">12029.23</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">万人次,比上年增长</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">10.3%</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">。其中:外国人</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">2025.51</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">万人次,增长</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">19.6%</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">;香港同胞</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">7019.38</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">万人次,增长</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">5.5%</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">;澳门同胞</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">2573.41</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">万人次,增长</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">17.6%</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">;台湾同胞</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">410.92</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">万人次,增长</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">11.5%</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">。</font></span></font><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;"><br/></span><font size="3"><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">  </font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">——2005</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">年,我国入境过夜旅游者人数</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">4680.90</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">万人次,比上年增长</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">12.1%</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">。</font></span></font><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;"><br/></span><font size="3"><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">  </font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">——2005</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">年,全国旅游外汇收入为</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">292.96</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">亿美元,比上年增长</font></span><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;">13.8%</span><span style="mso-bidi-font-size: 10.0pt; mso-ascii-font-family: Verdana; mso-hansi-font-family: Verdana;"><font face="宋体">。</font></span></font><span lang="EN-US" style="FONT-FAMILY: Verdana; mso-bidi-font-size: 10.0pt;"><br/><font size="3"><span style="mso-spacerun: yes;">&nbsp;&nbsp; </span><b><span style="mso-spacerun: yes;">&nbsp;</span></b></font></span><b><span lang="EN-US"><font face="宋体" size="3">2、1—10月份主要客源市场分析</font></span></b></p><p class="MsoNormal" align="left" style="BACKGROUND: white; MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 24pt; LINE-HEIGHT: 150%; TEXT-ALIGN: left; mso-char-indent-count: 2.0; mso-char-indent-size: 12.0pt;"><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">1</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">—</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">10</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">月份累计,各洲入境旅游外国人数与上年同期相比,增幅均超过两成。</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">16</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">个主要客源国除日本外,其余各国的同比增幅均达到两位数,其中有</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">10</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">个国家的同比增幅超过两成。具体情况是:法国增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">35.27%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,澳大利亚增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">32.12%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,泰国增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">31.44%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,韩国增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">28.50%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,马来西亚增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">26.66%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,德国增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">26.60%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,俄罗斯增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">26.25%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,加拿大增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">24.19%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,新加坡增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">24.18%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,菲律宾增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">22.42%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,英国增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">19.53%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,美国增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">19.52%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,蒙古增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">19.48%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,印度增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">15.60%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,印尼增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">13.71%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">,日本增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">3.56%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">。</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><br/></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">  </span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">1</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">—</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">10</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">月份累计,全国旅游外汇收入累计测算数为</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">247.80</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">亿美元,比上年同期增长</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">17.06%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">。其中:过夜旅游者在华花费为</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">224.04</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">亿美元,占全国旅游外汇收入的</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">90.41%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">;一日游游客在华花费为</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">23.76</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">亿美元,占</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="Times New Roman">9.59%</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">。</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><br/></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman';">  </span></p>
5#
发表于 2006-6-10 06:15:00 | 只看该作者
不错,是个很好的参考数据,顶
地板
发表于 2006-6-8 22:33:00 | 只看该作者
路过,顶下 。&nbsp;
板凳
发表于 2006-5-20 10:26:00 | 只看该作者
好数据
沙发
发表于 2006-4-26 00:24:00 | 只看该作者
<p>数据啊?</p><p>偶一看就头大!‘嘿嘿</p>
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